ON24 Publishes 2017 Webinar Benchmark Report

Recently, the webinar software provider ON24, presented its webinar benchmark findings for 2017 (including comparative data running through 2016). Let’s get one design flaw out of the way immediately. The stats are drawn from webinars hosted by ON24. While the sample is extensive (more than 16,000 webinars), it might be argued that inclusion of webinars Read more about ON24 Publishes 2017 Webinar Benchmark Report[…]

How to Fix WebinarJam

In my previous post I reported on a disaster that befell WebinarJam due to a change in YouTube video share permission rules. On the heels of that post, it was further announced that Google Hangouts On Air would be retired and rolled into YouTube Live. Hangouts On Air is at the core of WebinarJam broadcasting Read more about How to Fix WebinarJam[…]

Disaster Strikes WebinarJam

UPDATE: It was just announced that Google is moving Hangouts on Air to YouTube Live. How this will effect WebinarJam and similarly built products is not yet known. I’ll be writing a new post once I know more. However, this highlights the risks of the WebinarJam design, as explained in the article below. Product integration Read more about Disaster Strikes WebinarJam[…]

Webinato Revisited

Before I took a longer than expected sabbatical from webinar production, I wrote a blog post about Webinato, the then-new offering by omNovia. I was basically in love with the product but was terribly disappointed that they left webinar recording out of the service. To record, you had to purchase their higher end offering which Read more about Webinato Revisited[…]

5 Recent Studies Show Webinars Effective for Lead Gen

In a recent article on the Business 2 Community web site, Pam Neely distills some research that reveals webinars are still a go-to platform for lead generation. In summary: DemandWave’s 2016 State of B2B Digital Marketing Report put webinars second behind white papers for effective lead gen. The CMO Council’s “Lead Flow That Helps You Read more about 5 Recent Studies Show Webinars Effective for Lead Gen[…]